While Samsung Display is projected to lead with a 57% market share, TCL CSOT is quietly emerging as one of the fastest-growing players in the foldable panel segment. Counterpoint estimates that TCL CSOT will see a 47% year-on-year growth in foldable panel shipments in 2026, placing it ahead of several competitors in terms of momentum.

The report highlights a shift in consumer preferences toward book-style foldable devices with large, inward-folding displays. These designs are gaining traction in both global and Chinese markets, where buyers are prioritizing screen size and productivity features over compact form factors. Samsung’s Galaxy Z Fold 7 has already outsold the Flip model in early sales during the second half of 2025, underlining the trend.

Panel makers are expected to post uneven results next year. BOE may experience an 8% decline, while Visionox is projected to grow 8%. Tianma is forecast to achieve the highest year-on-year surge at 580%, though from a smaller base. TCL CSOT’s 47% growth positions it as a key player poised to benefit from rising demand and higher average selling prices.

Counterpoint also expects foldable smartphone shipments to grow 14% in 2025 and 38% in 2026. As Apple prepares to enter the market and push foldables into the mainstream, TCL CSOT appears well-placed to expand its presence in the global foldable display market.

In related news, TCL CSOT is supplying the display panel for AOC AGON’s 1000Hz gaming monitor, the AGP277QK, while TCL has also launched the PlayCube, A1S, and C1 portable projectors in the UK.

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The PlayCube, priced at £799.99 in the UK and $749.99 in the U.S., features a cube-shaped design inspired by the Rubik’s Cube. It weighs under 1.4kg and runs wirelessly for up to three hours thanks to a built-in battery. It uses Google TV with optimized Netflix support, and its rotatable lens design allows flexible image placement on walls, ceilings, or tents.

The projector outputs 750 ISO Lumens and supports 4K input, although its native resolution is 1080p. It covers 124% of the Rec.709 color gamut and features instant autofocus, auto keystone correction, and Dolby Digital Plus audio.

The A1S, priced at £369.99 in the UK and $330 in the U.S., features a tower design with a built-in “Versagrip” handle that acts as a stand. It also uses Google TV with Netflix, supports 4K input on a 1080p panel, and outputs 600 ISO Lumens. A 16W speaker system with passive radiators and reactive lighting adds entertainment value, especially during outdoor or party use.

The C1 is the most affordable option at £249.99 in the UK and U.S. It retains full HD resolution, Google TV, Netflix support, and automatic image adjustments. It delivers 230 ISO Lumens and can project up to 120 inches. The rotating gimbal handle helps with angle adjustment, and the built-in 8W speaker removes the need for external audio gear.

In related news, we recently covered the best TCL TVs under $500 you can buy in 2025, so do check that out as well.

(Via)

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The AGP277QK made its debut at the “Esports Market Empowerment and High Resolution Gaming Display Trends Seminar” hosted by TCL CSOT in Beijing on December 4. The monitor supports two native refresh modes: 500Hz at QHD and 1000Hz at HD resolution. Both displays are powered by TCL’s advanced HFS Shoot technology, signaling TCL CSOT’s leading role in pushing refresh rates into four-digit territory.

TCL’s HFS Shoot panel enables extreme motion clarity with a 0.3ms MPRT and 0.5ms GtG response time. It also delivers a 2000:1 static contrast ratio, 10-bit color depth, and ΔE < 1 color accuracy. The panel covers 95% of the DCI-P3 color gamut and includes certified low blue light and flicker-free eye protection, features increasingly demanded by esports professionals and competitive gamers.

The AGON AGP277QK comes with modern connectivity options, including DisplayPort 2.1, HDMI 2.1, and USB 3.2 ports. It also features RGB Light FX that syncs with audio playback, aligning with gaming setups that value both performance and style.

TCL’s deep integration with TPV brands highlights its growing impact across the gaming display ecosystem. By enabling both Philips and AOC to deliver cutting-edge 1000Hz monitors, TCL CSOT is not only pushing panel technology forward but also setting new benchmarks in high refresh rate gaming.

In related news, China’s TV market recorded a 15.7% drop in November shipments despite the extended Double 11 campaign, and Hisense launched a 4K 160Hz dual mode monitor that also functions as a Dolby Vision TV.

(Via)

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The decline reflects ongoing challenges in the market. Government subsidies have gradually tapered off, and earlier pent-up demand appears to be exhausted. Since mid-year, the market has posted monthly declines of around 10%, showing consistent weakness despite major sales events.

November featured the country’s longest-running Double 11 sales campaign, but promotions failed to revive demand. Retail sales volume dropped 19.6% year-on-year, while retail revenue fell by 22.1%. The figures suggest that aggressive discounting is no longer enough to offset broader consumer caution.

Despite the downturn, TCL remained one of the strongest players in the market. Alongside Hisense and Skyworth, TCL helped lead a group that shipped a combined 1.98 million units. The trio’s combined market share reached 61.6%, and their year-on-year decline was limited to 11.2%, lower than the overall market drop. TCL continues to strengthen its lineup with Mini LED and QLED models, contributing to its stable performance.

Xiaomi, including its Redmi TV brand, ranked third with 530,000 units shipped and a 16.5% share. Brands like Changhong, Haier, and Konka followed, but recorded a combined shipment drop of 13.8%. Huawei, Samsung, and Sony reported shipments in the tens of thousands, maintaining a limited presence in the domestic market.

RUNTO Technology estimates that full-year shipments in 2025 may fall to around 33 million units. The firm expects further contraction in 2026 as market saturation and weakened buying sentiment continue to pressure sales.

In related news, we recently covered Hisense as it launched a 4K 160Hz dual-mode monitor that doubles as a Dolby Vision TV, and also covered a roundup of the best TCL TVs under $500 you can buy in 2025.

(Via)

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Hisense 27GX Specifications

The monitor features a peak brightness of 2000 nits and meets VESA DisplayHDR 1400 certification. It comes with U+ Mini LED backlighting, supported by 2304 local dimming zones and per-pixel control through an AM driver system.

It equips a dual-layer nano-grade LR low reflection film that reduces reflectivity to just 1.8%, while improving perceived black levels by 33%.

The 27GX is powered by the same MediaTek 9655 processor found in Hisense’s flagship TVs. It pairs this chip with 4GB RAM and 64GB storage, allowing smart features to run smoothly and enabling advanced image processing.

The monitor covers 99% of the sRGB color space, 98% of DCI-P3, 100% of Adobe RGB, and 85% of BT.2020, with Delta E less than 1 for professional-grade color accuracy. It supports 10-bit color depth (8+FRC) and maintains 178-degree wide viewing angles using Hisense’s STW wide-angle compensation layer.

It also supports FreeSync Premium Pro, MEMC motion compensation, black frame insertion (BFI), and AI-based image enhancement features, including AI Super Resolution and AI PQ tuning.

It comes with a full smart TV OS, built-in voice control, and streaming capabilities. It includes four viewing modes: Standard, Kids, Senior, and Education. It sports dual 5W stereo speakers tuned by Hisense Golden Ear and supports Dolby Vision IQ and Dolby Atmos.

The monitor supports KVM switching and features an ambient light sensor for automatic brightness adjustment. It includes two HDMI 2.1 ports, one DP 1.4 port, a Type-C port with 90W charging, USB-A and USB-B ports, and a 3.5mm headphone jack.

It comes in a Glacier White design with tilt, pivot, swivel, and height adjustments, along with a VESA 75×75 mm mount and compact GaN power adapter.

In related news, we recently covered the best TCL TVs under $500 you can buy in 2025, along with a breakdown of why the 2026 FIFA World Cup is expected to trigger a major rebound in the global TV market.

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Best TCL TVs Under $500

1. TCL QM6K Mini-LED

– Best Overall Under $500

The TCL QM6K is considered TCL’s best-value Mini-LED TV. This brings quantum dots, up to 500 local dimming zones, and around 700-nit HDR brightness at budget prices. You get a 144Hz native refresh rate, Motion Rate 480 with MEMC Frame Insertion, AIPQ Pro Processor with Deep Learning AI, and Google TV smart OS. The TCL TV gets new Filmmaker Mode, IMAX Enhanced Certification, and Dolby Vision IQ. For audio, the TV gets you an Onkyo 2.1 speaker system with Dolby Atmos and DTS Virtual: X.

It is available in multiple sizes from 50 to 65 inches. You can score the 65-inch model for under $500 during the holiday sale.

2. TCL QM5K Mini-LED

– Runner-Up Picture Quality

This Best Buy-exclusive TCL QM5K Mini-LED TV comes with up to about 300 local dimming zones. It offers contrast close to the QM6K but with a 60Hz native panel. There’s an Onkyo 2.1 speaker system with Dolby Atmos and DTS Virtual: X. The AiPQ processor uses AI to control contrast, motion, color, clarity, and upscaling. There’s HDR10 Pro+ with HDR10+, HDR10, and HLG, and 240Hz Motion Rate.

The 65-inch model, during promotions, can be yours for just $450, making it an ideal recommendation while also saving some bucks.

3. TCL T7 Series

– Newest Model

TCL T7 series is the brand’s new lineup that offers the latest and most modern features that one will expect. You get a QLED-Quantum Dot Technology panel with a 4K UHD panel. For gamers, this is a delight as it’s the official partner of the Call of Duty game. To that extent, you get a 120Hz high refresh rate, with a 144Hz variable refresh rate.

There’s TCL’s AiPQ processor to enhance the display experience, Game Accelerator 288, HDR Pro+ with Dolby Vision, HDR10+, HDR10, & HLG. The lineup gets Google TV OS with hands-free voice control, voice remote, Google Chromecast built-in, and AirPlay 2. Audio enthusiasts will be happy to know there’s Dolby Atmos support.

The 55-inch size is available for $380 on Amazon during this holiday season. If you have the budget, you can stretch to $500 and get the 65-inch variant.

4. TCL 4-Series / S455

– Cheapest 4K Roku TV

The TCL 4-Series/S455 is one of the most popular entry-level 4K Roku TVs, especially now that it’s available at its low price. It uses a VA panel with relatively high native contrast and good black uniformity, which helps dark scenes look more convincing than on many other cheap edge-lit sets, even though it lacks local dimming entirely. You get easy voice control with Siri, Alexa, and Hey Google. The edge-to-edge design blends nicely in your living room. You can stream free TV, live news, sports, movies, etc.

It is not ideal for demanding HDR or serious competitive gaming, but for casual streaming, broadcast TV, and general use, it offers consistent performance and one of the most user-friendly smart platforms available. The 43- and 50-inch S455 models are currently available for $400 and $500, respectively.

5. TCL S4 / S450G

– Budget 4K with Google TV

This one is for viewers who prefer Google’s ecosystem and want to minimize spending. This budget TV brings a 4K panel with decent color accuracy and low input lag. It is suitable for light gaming and your everyday streaming needs. This gets HDR Pro (Dolby Vision, HDR10, & HLG), Motion Rate 240 with MEMC Frame Insertion, and Auto Game Mode (ALLM).

For audio, the TV gets you Dolby Atmos and DTS Virtual: X. There’s Chromecast built-in, 3 HDMI inputs, and dual-band Wi-Fi. For around $500, you can get the 58-inch size for $380, while the 65-inch size version is available for $530 during the holiday sale. While it does not offer local dimming or high-end HDR performance, the combination of 4K resolution, Google TV interface, and low cost makes it a strong “no-frills” smart TV for secondary rooms or first-time 4K buyers.

Key Specs at a Glance

How to Choose the Right TCL TV Under $500

When buying a TV, you’ll have to start planning with room size and viewing distance. The 55-inch screen is a sweet spot for most living rooms. While the 65-inch version offers a more cinematic feel, it requires a bigger room to make the experience more pleasing. If you care about movie-like contrast and regularly watch HDR content in dim lighting, you are better off with the Mini-LED QM6K or QM5K for their local dimming and higher brightness.

For gamers, it’s always ideal to have a TV with a higher refresh rate and low input lag. Here, the QM6K and TCL T7 are particularly attractive due to their higher-refresh gaming modes. If you’re not that into the technical details and want a TV just for casual streaming, the inexpensive 4-Series S455 or S4/S450G offer plenty of value.

In related news, TCL recently launched the A400 Pro QD Mini LED Art TV with a 4K 144Hz display.

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World Cup Effect Is Real and Bigger Than Ever

Let’s start with the numbers. The 2026 World Cup expands to 48 teams, a 60 percent jump in match volume compared to previous tournaments. It stretches over 40 days, with matches across the United States, Canada, and Mexico. It’s not just a sports event; it’s a global content engine that demands screen time, literally. That translates into renewed interest in bigger, sharper, and smarter TVs.

Photograph by David Ramos / FIFA / Getty

BOE, in its latest investment briefing, paints a bullish picture. It expects demand for both IT and TV panels to climb, driven by upgrade cycles and AI features, but crucially, by the emotional and social pull of the World Cup. TCL Technology echoes the sentiment, pointing to the steady uptick in demand for large-size LCDs. As consumers prepare for the spectacle, downstream brands are already stockpiling inventory.

TV Panels Are at an Inflection Point

After months of flat or declining prices, the panel market is finally showing signs of life. Analysts forecast an inflection point in December 2025, when the combination of seasonal stocking, Spring Festival demand, and early World Cup excitement converges. According to authoritative sources, prices for 32″, 43″, 50″, and 55″ panels are stabilizing. Quotes from non-strategic customers have even ticked up by $1-2 per unit.

That might not sound like much, but in the razor-thin-margin panel business, it’s meaningful. It suggests pricing power is returning to manufacturers after a long stretch of oversupply and underwhelming consumer demand.

Why It’s Different This Time

Sports always spike demand, but 2026 hits different. For one, there’s a wider global audience. Two, the tech behind modern TVs like AI image upscaling, 4K/8K, Mini-LED, and OLED panels is finally reaching a level where consumers see clear upgrades from older sets. And third, the post-pandemic normalization of home entertainment habits makes big-screen upgrades feel like a justifiable splurge again.

BOE and TCL’s confidence isn’t just based on hype. Utilization rates are rising, and panel pricing, long in the dumps, is climbing back. TCL points out that despite increasing screen sizes, supply-side capacity has remained relatively stable. That creates a perfect storm: surging demand with constrained supply.

The Bottom Line

If you’re wondering whether the World Cup really has that kind of impact, consider this: for millions of fans, the matchday experience now starts with a panel purchase. And for the TV industry, the 2026 World Cup could be the biggest assist it’s seen in a decade.

This time, the beautiful game might just revive the flat panel.

In related news, TCL recently launched the A400 Pro QD Mini LED Art TV with a 4K 144Hz display.

The post Why the 2026 FIFA World Cup Will Spark a Major TV Market Rebound appeared first on TCL Central.

BOE and TCL Say TV Panels Are Bouncing Back

BOE recently shared its outlook in an investment briefing. The company said it expects rising demand for IT and TV display panels, supported by product refresh cycles and AI-powered features. It also pointed to the 2026 World Cup and other sports events as key demand drivers. BOE said December has entered the peak stocking season, and industry analysts now predict that panel production lines will operate at high utilization rates. These conditions are likely to support price stabilization and gradual increases.

TCL echoed this sentiment in an investor Q&A. The company highlighted that the shift toward larger TV sizes has supported steady growth in total demand area over recent years. At the same time, supply-side capacity has remained stable. TCL said utilization rates for large-size LCD panels have steadily improved, and it expects this trend to continue.

TCL also confirmed that downstream TV brands have already begun early stocking in preparation for the 2026 sports calendar. The company said this behavior reflects strong expectations for TV sales growth ahead of global events like the World Cup.

Third-party research firms support this outlook. Multiple forecasts now suggest that TV panel prices are entering a period of stabilization, with signs of a gradual rebound in the months ahead.

The panel market has faced extended pressure from oversupply and weak consumer spending. BOE and TCL now see a turning point, with improved demand fundamentals and a more balanced supply chain. If current trends hold, panel makers could benefit from a stronger pricing environment throughout 2026.

In related news, TCL recently launched the A400 Pro QD Mini LED Art TV with a 4K 144Hz display.

(Via)

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TCL A400 Pro Specifications

Since this is part of TCL’s Art TV series, design takes center stage. The screen sits inside a light walnut-textured frame with no visible seams, thanks to a single-piece bending process. It stays incredibly slim at just 3.99 cm for up to 75 inches and 4.45 cm for the 98-inch version.

The rear panel takes on a textured finish inspired by vintage hardbound books. TCL supports three placements: a slim wall bracket for a flush mount, a two-stage desktop stand, and an optional mobile floor mount with wheels.

On the performance side, the A400 Pro uses TCL’s QD-Mini LED tech with independent zone dimming and Quantum Dot Pro materials that cover 157% of the BT.709 gamut. It supports native 4K at 144Hz, plus 288Hz output in Game Mode. There’s also VRR, ALLM, and AMD FreeSync Premium Pro baked in.

TCL backs the visuals with the TSR AI engine, which tunes color, clarity, and motion frame by frame. The screen also adjusts brightness automatically using an ambient light sensor.

In Art Mode, the TV doubles as a digital canvas. It includes over 100 curated artworks and can generate original pieces using AI. It runs on Lingkong OS 3.0, skips boot ads, and uses the Fuxi AI model to power 18+ smart assistants for gaming, fitness, education, and more.

Pricing and Availability

The TCL A400 Pro is available in five sizes, with pricing that scales across the lineup. The 55-inch model starts at 7,999 yuan (about $1,120), while the 65-inch version is priced at 10,999 yuan (about $1,540). The 75-inch variant costs 12,999 yuan (about $1,820), the 85-inch model comes in at 14,999 yuan (about $2,100), and the top-end 98-inch version is priced at 19,999 yuan (about $2,800).

In related news, RayNeo’s Air 3s Pro AR glasses dropped to $249 during the Black Friday sale, and TCL’s T7 4K QLED Smart TV continues to draw attention for its feature set and performance in the midrange segment.

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Click Here To Get The Discount

The Air 3s Pro takes RayNeo’s XR vision further with a brighter and bolder display experience. It delivers a 201-inch virtual screen at 6 meters away, backed by HueView 2.0 Micro-OLED tech that pushes 1,200 nits brightness and a contrast ratio of 200,000:1. Color coverage reaches 98 percent DCI-P3, with six viewing modes that include Game, Movie, Eye Protection, and Vision Boost for different content types.

RayNeo includes OptiCare 3840Hz PWM dimming technology, TÜV-certified eye comfort, and 20-step brightness control to reduce strain. These features make the glasses suitable for binge sessions. On the audio front, a quad-speaker array with Whisper Mode 2.0 delivers spatial audio with privacy, suitable for commuting or late-night viewing.

At just 76 grams, the glasses feature a carefully balanced front and rear weight distribution. They include flexible temple and nose pad adjustments for improved comfort. The Air 3s Pro connects via USB-C, HDMI, or accessories like JoyDock. It supports iPhones with DockKit, Android phones, gaming consoles such as Switch, PS5, Xbox, and also PCs.

Compared to its predecessors, the Pro model improves display brightness, color accuracy, and audio immersion. Whether watching YouTube, streaming Netflix, or playing a Switch game, the Air 3s Pro feels like a private IMAX you can wear.

RayNeo now offers one of the most full-featured AR glasses at its best price yet. For anyone considering a jump into XR, this may be the right time.

Buy RayNeo Air 3s Pro From Official Website

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