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Hisense Xiaomo E5Q TVs Bring Big Specs in Budget to the Fight Against TCL

Hisense Xiaomo E5Q TVs

TCL‘s arch-rival Hisense is taking a bold swing at the mid-range market with the new Xiaomo E5Q series. It features Mini LED technology, high refresh rates, and AI-powered smarts, all wrapped in a sleek, minimalist chassis that starts at just 2,199 yuan (around $305) in China.

Hisense Xiaomo E5Q TVs

Hisense Xiaomo E5Q TV Specifications

The series spans six sizes, from 50 inches to 100 inches. It equips the U+ Mini LED Pro display system, starting with 128 local dimming zones on the 50-inch model and scaling up to 608 zones on the 100-inch variant. It comes with dot-matrix backlighting and lens-based light focusing, allowing precise control over contrast and brightness. The panel supports HDR10, reaches up to 1200 nits peak brightness, and delivers full 4K HDR rendering.

These TVs support over 1 billion colors, cover 95–96% of the DCI-P3 color space, and maintain a color accuracy of ΔE≈1.2 for professional-grade fidelity.

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The 100-inch variant sports a native 150Hz refresh rate and unlocks up to 300Hz in Game Mode through HDMI 2.1. It features MEMC motion smoothing and comes with a dedicated Game Control Center compatible with Nintendo Switch, Xbox, and PlayStation consoles.

It runs on AI features powered by the DeepSeek large model, supporting real-time scene optimization, smart viewing modes, and curated educational and sports content. It comes with built-in voice control, offering seamless interactions with the smart UI.

The larger models feature a 2.1.2 channel Hi-Fi-grade audio system with a 25W subwoofer and 91W total output. It sports Hisense’s Hi-Sound Pro audio engine, which tunes sound based on scene context for immersive playback.

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The smart interface runs on Android 11. It comes with up to 4GB of RAM and 128GB of internal storage. For connectivity, it supports Wi-Fi 6, Bluetooth 5.0, USB 3.0, dual HDMI 2.1 ports, and equips a smart 2×2 MIMO antenna system for improved wireless performance.

Pricing and Availability

The Hisense Xiaomo E5Q TV series is available in six size variants, with pricing that scales based on both screen size and features. The lineup starts at 2,199 yuan (~$305) for the 50-inch model and moves up through 55-inch (2,999 yuan, ~$415), 65-inch (3,799 yuan, ~$530), 75-inch (4,899 yuan, ~$685), and 85-inch (6,799 yuan, $950) configurations.

The top-tier 100-inch version is priced at 11,999 yuan ($1,675) and includes a bundled delivery and installation service.

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In related news, LG Display becomes the first to mass-produce blue PHOLED panels, while TCL faces new competition as Samsung rolls out QEF1 QLED and Crystal 4K UHD smart TVs in India.

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TCL CSOT to Announce Gen-8 Inkjet OLED Investment Soon, Achieves 350PPI Milestone

SID Display Week 2025 TCL IJP Monitor

TCL CSOT is preparing to announce its Gen-8 inkjet-printed OLED (IJP OLED) production line investment between August and September this year. Zhou Mingzhong, Head of Technology Planning at TCL CSOT, confirmed the development during an interview after the Seoul Display Business Forum. The company is currently discussing the project with local authorities, which has slightly delayed the official announcement.

TCL CSOT has achieved a pixel density of over 350 pixels per inch (PPI) on its inkjet OLED panels. The company uses an RGB sub-pixel arrangement with equally sized sub-pixels, which eliminates the size imbalance typically seen in FMM OLEDs, especially with the larger blue pixels. Zhou stated that the blue OLED device’s LT95@100nits lifespan will reach 400 hours by 2026, a tenfold improvement over 2020 figures.

The company claims its inkjet OLED panels have an aperture ratio three times higher than conventional fine metal mask (FMM) OLED displays. This improvement is expected to enhance brightness efficiency and extend the overall durability of the panels.

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SID Display Week 2025 TCL IJP Monitor

TCL CSOT currently operates a Gen 5.5 inkjet OLED line at its T5 facility in Wuhan. It manufactured 21.6-inch medical OLED panels using this process in late 2024. The new Gen-8 line will support larger substrates, which are better suited for televisions and monitors.

During the forum, Zhou also highlighted potential applications for the technology. TCL CSOT has developed a 6.5-inch smartphone panel with 325PPI, a 14-inch 2.8K laptop display with 243PPI, a 27-inch 4K monitor with 163PPI, and a 65-inch 8K TV panel with 136PPI. The company displayed several of these prototypes at SID 2025.

The Gen-8 investment marks a strategic step for TCL CSOT as it aims to compete with South Korean display makers in the high-end OLED market.

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In related news, Cerence has filed an IP complaint against Sony and TCL over the use of its voice technology in smart TVs. Meanwhile, Samsung has launched four new Odyssey gaming monitors that feature display panels developed by TCL CSOT.

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Cerence Files IP Complaint Against Sony and TCL Over Voice Technology in Smart TVs

Cerence Sony TCL lawsuit

Cerence Inc., best known for its conversational AI in cars, is going on the offensive, this time against two global electronics giants. The Massachusetts-based voice tech firm has filed a formal complaint with the U.S.

International Trade Commission (ITC), accusing Sony and TCL of infringing its patented voice technologies in their smart TVs. In tandem, the company has launched lawsuits in the U.S. District Court for the Eastern District of Texas, aiming for damages and broader IP enforcement.

Cerence claims that specific smart TV models from Sony and TCL illegally use its proprietary voice interaction technology. The company is urging the ITC to issue a limited exclusion order, which could halt the import of those devices into the U.S. entirely.

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“We will take strong, decisive action to protect our IP rights and prevent the unauthorized use of our technology,” said Jennifer Salinas, Cerence’s Chief Administrative Officer and General Counsel. The company argues that safeguarding its innovations isn’t just about business, it’s a strategic imperative tied to the protection of its customers and long-term investments.

Cerence Sony TCL lawsuit

Cerence, which already powers voice features in over 525 million vehicles globally, is signaling that its tech ambitions extend well beyond the dashboard. By targeting smart TVs, the company is asserting that its voice control patents have wider relevance in the growing smart home and entertainment landscape.

But lawsuits of this magnitude don’t come without risk. Suing two massive hardware players could drain resources and test business relationships, while the legal outcome remains far from guaranteed. Still, the move underlines a broader theme in tech: as AI capabilities become core to consumer electronics, the fight over who owns the underlying technology is only heating up.

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In related news, Samsung recently launched four new Odyssey gaming monitors featuring TCL CSOT display technology. Meanwhile, TCL CSOT is aiming to dominate the esports display industry, positioning itself as more than just a panel supplier.

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Samsung Launches Four New Odyssey Gaming Monitors Featuring TCL CSOT Display Technology

Samsung TCL

Samsung has launched four new Odyssey series gaming monitors at ChinaJoy 2025, incorporating advanced MNT display technology from TCL CSOT. The announcement marks a significant step in Samsung and TCL CSOT’s partnership, aiming to push the boundaries of esports-focused display performance.

TCL CSOT showcased three new display technologies tailored for different gaming genres: HVA Fast, HVA Black, and HFS Shoot. HVA Fast supports a 1ms response time and offers curved panels in sizes ranging from 34 to 57 inches with a 1000R curvature. HVA Black features a 5000:1 native contrast ratio and supports refresh rates up to 500Hz, offering high clarity and dynamic visuals. HFS Shoot targets FPS players with support for high resolution, high refresh rates, and autostereoscopic 3D switching without glasses.

TCL esports displays

Samsung’s new lineup includes the 27-inch UHD 165Hz Odyssey G90XF, the 40-inch WUHD 180Hz Odyssey G75F, the 37-inch UHD 165Hz Odyssey G75F, and the 27-inch UHD 180Hz Odyssey G70F Dual-Mode Gaming Monitor.

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The Odyssey G90XF is Samsung’s first gaming monitor to feature glasses-free 3D. It uses light-field display (LFD) technology combined with an eye-tracking camera to produce real-time 3D visuals without any viewing angle restrictions. The display supports AI-powered 2D-to-3D video conversion and features 4K resolution, a 165Hz refresh rate, spatial audio, and environmental lighting effects. Samsung launched the G90XF in May at a price of 14,999 yuan ($2,080).

Samsung TCL

The 40-inch G75F supports a resolution of 5120×2160, a 180Hz refresh rate, and a 3000:1 contrast ratio with support for 1.07 billion colors. The 37-inch G75F and 27-inch G70F monitors both support 3840×2160 resolution, high refresh rates, and AMD FreeSync Premium Pro for smoother gameplay across supported titles.

These monitors aim to meet the evolving demands of esports gamers, with TCL CSOT playing a central role in the display technology behind them.

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In related news, we recently explored Who Owns TCL?—a deep dive into the brand’s ownership structure, key subsidiaries, and global expansion strategy.

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