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TCL expects H1 2025 net profit to surge over 80% YoY, driven by strong display gains

TCL brand

TCL is riding high on the back of a booming display business. The company announced on Friday that it expects to post operating revenue between 82.6 billion and 90.6 billion yuan (approximately $11.5 billion to $12.6 billion) for the first half of 2025, a modest 3% to 13% increase from last year. But the real story lies in its bottom line: net profit attributable to shareholders is expected to hit 1.8 to 2 billion yuan (about $250 million to $279 million), reflecting a massive year-on-year jump of 81% to 101%.

Strip away the one-time gains, and the core story only gets stronger. Excluding non-recurring items, TCL still expects profits between 1.5 and 1.65 billion yuan (around $209 million to $230 million), up a staggering 168% to 195%. The surge is largely driven by a standout performance in its semiconductor display unit, which reported net profits of over 4.6 billion yuan (roughly $640 million), an increase of more than 70% compared to the same period last year.

This isn’t just a fluke windfall. TCL has been quietly recalibrating its business over the past few years, shifting resources and focus toward higher-margin technologies, particularly in the panel manufacturing space. Its recent move to acquire a 21.5311% equity stake in Shenzhen China Star Optoelectronics Technology Co., Ltd. isn’t just a financial maneuver. It is a strategic consolidation play that tightens TCL’s grip on the core technologies underpinning modern displays, from high-end TVs to next-generation automotive screens.

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TCL brand

But not everything in the TCL empire is glowing.

TCL Zhonghuan, the group’s solar energy and PV materials arm, posted a gloomy forecast of its own. The company expects a net loss of 4 to 4.5 billion yuan (roughly $557 million to $627 million) in H1 2025, deepening from a 3.064 billion yuan (about $427 million) loss in the same period last year. The problems, it seems, are macro. Global photovoltaic installations did remain resilient in the first half of the year, with a sharp, short-lived demand spike in China’s distributed solar market during early 2025.

But by May, the music started to slow. Demand softened, inventories ballooned, and prices plummeted. Supply demand mismatches across the entire value chain pushed Zhonghuan into a corner, with falling product prices and inventory write-downs dragging margins underwater.

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Still, TCL’s overall H1 narrative reads like a company doubling down on its strengths while weathering turbulence in longer term bets like solar. If anything, the latest results underline a sharper strategic divide within TCL. Display tech is delivering the goods now, while renewables may take longer to shine.

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TCL unveils 163-inch flagship Micro LED TVs with stunning 4K and brightness

TCL Max163M Series

TCL has launched two new 163-inch Micro LED TVs, the Max163M and Max163M Pro, aimed at ultra-premium home theater setups. The Max163M is priced at 249,999 yuan ($36,303), while the Max163M Pro costs 349,999 yuan ($50,824).

TCL Max163M Specifications

The Max163M features a 4K Micro LED display with over 24.88 million inorganic self-emissive chips. The screen delivers pixel-level light control with a peak brightness of up to 10,000 nits. The display supports 3×22-bit+ color depth, which improves color accuracy and gradient smoothness.

TCL designed the Max163M Pro for users who want a high refresh rate. The Pro model includes a 4K 120Hz panel that supports 120Hz signal processing and MEMC motion smoothing. The TV achieves a pixel-level refresh rate of up to 3840Hz, which ensures smooth motion clarity for gaming or fast-paced content.

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Both models use Micro LED technology with inorganic materials like GaN and GaP, ensuring durability and consistent picture quality over time. TCL claims the TVs will last up to 100,000 hours. The screens also include full-area light and color calibration, ensuring uniform brightness and accurate colors across the display.

TCL Max163M Series

TCL equipped both TVs with a new-generation SoC built on a 12nm process. The system delivers 1.6T computing power and enhances picture quality through intelligent contrast, color, and clarity optimizations. The TVs include a quad-core processor, 4GB of RAM, and 128GB of storage.

The Max163M and Max163M Pro include four HDMI 2.1 ports, along with USB 3.0 and USB 2.0 ports. TCL’s Ling Control System 3.0 provides an ad-free interface with a card-style layout for smooth multitasking.

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Both TVs feature an ultra-thin, bezel-less design. TCL also offers support for a 7.1.4 channel audio system with up to 860W output, delivering an immersive sound experience.

In related news, TCL has also introduced the T7M Pro SQD-Mini LED TV with a 4K 150Hz panel and Dolby Atmos, alongside the Q9M Pro SQD-Mini LED TV featuring a 4K 150Hz display and up to 5000 nits of XDR brightness.

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TCL T7M Pro SQD-Mini LED TV launched with 4K 150Hz panel & Dolby Atmos

TCL T7M Pro SQD-Mini LED TV

TCL has launched the T7M Pro SQD-Mini LED TV in China. The new lineup starts at 6,199 yuan ($900) for the 65-inch model and goes up to 14,999 yuan ($2,178) for the 98-inch version.

TCL T7M Pro SQD-Mini LED TV Specifications

The TCL T7M Pro features the advanced SQD-Mini LED display system with 1,152 local dimming zones for precise light control and improved contrast. It offers 100% BT.2020 color gamut coverage for vibrant, accurate colors and delivers up to 2,200 nits peak brightness with Colorful XDR technology, enhancing HDR performance.

The TCL T7M Pro utilizes a Super Butterfly Wing Star panel for enhanced light filtering and RGB output, along with improved quantum dot technology for superior color purity and stability. It features native 4K resolution, a 150Hz refresh rate (upgradable to 300Hz), and advanced motion handling with MEMC and AI-based smoothing to reduce blur and ghosting.

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The T7M Pro includes a 2.1.2 channel audio system designed by Onkyo. The setup features up-firing speakers, a built-in subwoofer, and support for Dolby Atmos and DTS formats. TCL claims the system provides immersive and clear sound quality.

TCL T7M Pro SQD-Mini LED TV

The TV is powered by a quad-core Cortex-A73 CPU and Mali-G57 GPU. It includes 4GB of RAM and storage options of 64GB or 128GB, depending on the model. For connectivity, it includes four HDMI 2.1 ports, USB 3.0, USB 2.0, and Wi-Fi 6.

TCL has integrated the Lingkong UI 3.0, which uses AI to optimize picture and sound. The interface features smart recommendations and interaction capabilities. The T7M Pro has a slim 60mm design and supports near-flush wall mounting.

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In related news, TCL has launched the Q9M Pro SQD-Mini LED TV with a 4K 150Hz display and up to 5,000 nits XDR brightness, along with the T7M Ultra SQD-Mini LED series featuring a 4K 150Hz panel and 3,000 nits XDR brightness.

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TCL Q9M Pro SQD-Mini LED TV launched with 4K 150Hz panel, 5000 nits XDR brightness

TCL Q9M Pro

TCL has officially launched the Q9M Pro SQD-Mini LED TV at its spring event. The new TV starts at 6,199 yuan ($900), with prices reaching up to 19,999 yuan ($2,904) for the largest model. The Q9M Pro comes in 55, 65, 75, 85, and 98-inch sizes.

TCL Q9M Pro Specifications

The Q9M Pro uses TCL’s advanced SQD-Mini LED display technology, which builds on traditional Mini LED designs. The TV includes up to 3,552 local dimming zones, allowing for precise light control and deeper contrast. It supports a full 100% BT.2020 color gamut, enabled by upgraded quantum dot materials and high-purity filters. TCL delivers a peak brightness of 5,000 nits with XDR support for enhanced HDR performance.

TCL has equipped the TV with its Butterfly Wing Starlight display panel. This panel improves contrast, viewing angles, and reflection handling. The HVA 2.0 panel technology boosts native contrast by up to five times compared to standard LCDs. The TV uses dual-layer low-reflection coatings and a wide 178-degree viewing angle to ensure consistent picture quality from all sides.

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TCL Q9M Pro

The TV supports a native 4K resolution with a 150Hz refresh rate. It allows for up to 300Hz in high frame rate modes. TCL’s TSR AI picture engine enhances lower-resolution content to near-4K quality, improving sharpness, noise reduction, and color accuracy.

The Q9M Pro comes with a 2.1.2-channel Onkyo Hi-Fi audio system. It includes upward-firing drivers and a built-in subwoofer for immersive surround sound. Connectivity options include four HDMI 2.1 ports, USB 3.0, USB 2.0, LAN, and Wi-Fi 6.

TCL has designed the TV with a slim 60mm profile and included cable management for a clean setup. The Lingkong System 3.0 powers the interface, offering AI-based features, multi-user profiles, and a no-boot-ad experience.

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In related news, TCL has also introduced the T7M Ultra SQD-Mini LED TV in China, featuring a 4K 150Hz panel and up to 3000 nits XDR brightness.

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