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TCL True Energy Saving SE Air Conditioner Hits 400,000 Units with Zero Complaints
TCL has announced that its True Energy Saving SE Air Conditioner has surpassed 400,000 units in China in cumulative sales without receiving a single negative review. The company says this figure represents a shift in how smart cooling products are evaluated, less about marketing claims and more about consistent delivery on performance, energy efficiency, and air quality. In an industry often criticized for uneven service and product lifespan, TCL’s SE series sets a new reference point by focusing on core user concerns: electricity savings, comfort, and reliable operation.
The SE air conditioner runs on TCL’s proprietary AI Energy Saving 2.0 technology. The system uses built-in data modeling to automatically adjust compressor and fan speeds based on room conditions. TCL says this helps the unit consume less power without requiring user intervention. The air conditioner exceeds China’s new Grade 1 efficiency standard and can save up to 217 KW/H of electricity annually. The energy savings come from a combination of intelligent operation, dual DC inverter systems, and an electronic expansion valve that maintains precise temperature control.
The unit reaches a target temperature faster than many standard models. It can cool a room to 18°C in 30 seconds and heat it to 40°C in 60 seconds. TCL credits the performance to a redesigned airflow system, which includes a large variable-pitch cross-flow fan and an optimized air duct design. This setup helps the SE series handle rapid shifts in climate control, which is useful for homes in regions with fluctuating temperatures.
The model also includes TCL’s fifth-generation 58°C high-temperature self-cleaning function. The system heats the evaporator and internal surfaces to eliminate moisture and reduce bacterial buildup. TCL says this cleaning cycle covers both the indoor and outdoor units. The air conditioner also operates quietly, with a noise level as low as 18 dB under certain conditions. This supports nighttime use without causing sleep disruption.
The SE series is built in fully automated TCL manufacturing centers. These facilities use a network of 31 industrial robots to manage assembly, testing, and packaging. The company says one air conditioner rolls off the production line every eight seconds. Quality control is managed by a three-level AI-driven inspection system that includes imaging-based visual checks and leak testing. TCL estimates that its automated quality control achieves eight times the accuracy of manual inspections.
TCL supports the product with same-day delivery and installation in key regions. The company works with logistics partners to handle high-rise and complex installations using certified technicians. This approach is intended to address common complaints in the air conditioner category, where service quality often varies.
At CES 2025, TCL also introduced new models that expand its smart cooling lineup. These include updates to the FreshIN series, which now feature radar-based human detection, smart sleep mode adjustments, and multi-stage air filtration. TCL continues to position itself as a technology-focused brand in the air conditioning market, with an emphasis on automation, energy savings, and intelligent sensing. The SE series remains central to that strategy, combining tested hardware with software designed to adapt to real-world conditions.
In related news, TCL has introduced its flagship 2025 QD-Mini LED TVs in the UAE, aiming to expand in the premium large-screen segment. Meanwhile, in the US, TCL has launched the FLIP 4 5G feature phone priced at $79.99, featuring dual displays, 5G support, and up to 40 hours of talk time.
(Via)
News
TCL Adds Dolby Atmos FlexConnect to 2025 QD-Mini LED TVs: Find Out Which Models Support It
TCL has announced that its 2025 QD-Mini LED TVs in the Precise Dimming Series will support Dolby Atmos FlexConnect, a new audio feature from Dolby Laboratories designed to improve flexibility in speaker placement. The supported models include the QM8K, QM7K, and QM6K, all of which are scheduled for release in the coming months.
Alongside the updated TVs, TCL will introduce the Z100 smart panoramic sound speaker, a wireless speaker developed to work with FlexConnect-enabled TVs. TCL confirmed that users will be able to pair up to four Z100 speakers with a single TV, using them in combination with the TV’s internal speakers to build a room-wide Dolby Atmos soundstage.
FlexConnect does not require fixed speaker positions or traditional surround sound setup constraints. Instead, the system automatically adjusts to the layout of the room and the position of each speaker. Dolby has stated that the technology is designed to accommodate a range of environments without needing symmetrical placement, specific distances, or extensive cabling.
The Z100 speaker was first launched in China at a retail price of 1,499 yuan ($206). TCL has not yet confirmed US pricing, but it stated that the speaker will be released in Grey, Teal, and Beige finishes. Availability in the United States is expected to begin in summer 2025, when the new TVs also begin shipping.
According to Dolby, FlexConnect identifies the number and position of connected speakers, then configures the Dolby Atmos output accordingly. This enables a consistent sound experience, whether users place speakers centrally, asymmetrically, or in smaller rooms where wall-mounted systems are not practical.
TCL has confirmed that the feature is part of a broader 2025 product lineup. All of TCL’s upcoming 4K TVs will support Dolby Vision and Dolby Atmos, and the company’s entire sound bar range is also Dolby Atmos-compatible. The addition of FlexConnect to the Precise Dimming Series aligns with TCL’s ongoing collaboration with Dolby, which has been active across multiple product generations.
John Couling, Dolby’s Senior Vice President of Entertainment, said that the rollout of FlexConnect with TCL’s Mini LED models represents a step forward in adaptable audio design. He noted that the system removes the need to position speakers in exact locations while still achieving optimized Atmos playback.
In related news, TCL has launched the QM8K QD-Mini LED TV featuring its new CryStGlow WHVA panel and an ultra-thin ZeroBorder design, while Xiaomi’s latest S TV Series has adopted TCL CSOT’s low-reflection Mini LED panels, designed to minimize glare and improve visibility in well-lit rooms, further expanding the reach of TCL’s advanced display technologies across the TV market.
(Source)
News
TCL QM8K QD-Mini LED TV launched with CrystGlow WHVA panel & ultra-thin ZeroBorder design
TCL is pushing the boundaries of premium home entertainment with its newly announced QM8K QD-Mini LED TV, the flagship successor to last year’s QM851G. Building on its own panel innovation and signature backlight tech, the 2025 QM8K lineup is a statement of intent: more precision, more brightness, and a design that nearly disappears.
TCL QM8K QD-Mini LED TV Specifications
At the heart of the QM8K is TCL’s CrystGlow WHVA panel, a custom-designed high-contrast LCD that promises significantly wider viewing angles and improved light control. The panel is framed by what TCL calls ZeroBorder—a striking design move that reduces the combined bezel and panel edge to as little as 3mm. This gives the display a nearly edge-to-edge appearance, enhancing immersion, especially on larger sizes like the 85- and 98-inch variants.
TCL pairs this panel with its latest generation Halo Control System, which gets a major overhaul for 2025. It includes a Super High Energy LED chip, a Micro OD (Optical Distance) layer to minimize blooming, and a Bi-directional 23-bit Backlight Controller that enables ultra-fine dimming control across over 65,000 brightness levels. According to TCL, the QM8K can achieve up to 5,000 nits of peak HDR brightness and features up to 3,800 local dimming zones, delivering sharper contrast and improved grayscale performance.
Color fidelity gets a boost too, thanks to a revamped Quantum Dot layer and a Color Optimization Algorithm that work together to push the QM8K’s QLED performance further. Meanwhile, TCL’s Zero-Delay Transient Response reduces lag between signal and panel response, a feature that hardcore gamers and fast-paced movie watchers alike will appreciate.
The QM8K is also equipped with TCL’s AiPQ Pro processor, supports up to 144Hz native refresh rates, and delivers up to 288Hz VRR via Game Accelerator 288. Dolby Vision IQ, HDR10+, and IMAX Enhanced certifications round out the image credentials.
Sound isn’t left behind either. TCL has teamed up with Bang & Olufsen to equip the QM8K with a powerful up-firing Dolby Atmos audio system, ensuring that its visuals are matched by high-fidelity, room-filling sound. DTS Virtual:X and hands-free Google Assistant support come built in, and there’s a new backlit remote to complete the premium experience.
The entire lineup runs Google TV and includes NextGen TV (ATSC 3.0) for over-the-air 4K broadcast support. A newly redesigned chassis with a thinner, flatter cabinet and adjustable pedestal stand is also in place to better fit flush against walls or within furniture setups.
Pricing and Availability
The TCL QM8K series is now available in North America at Best Buy, starting at $2,299.99 for the 65-inch model, $2,999.99 for the 75-inch, $3,799.99 for the 85-inch, and $6,499.99 for the massive 98-inch variant, which is expected to arrive next month.
In related news, Xiaomi has strengthened its collaboration with TCL CSOT. The new Xiaomi S TV series features TCL CSOT’s low-reflection Mini LED panels, while the upcoming Xiaomi 15S Pro smartphone will exclusively use TCL CSOT displays, highlighting the growing synergy between the two companies across both TV and mobile product lines.
News
Xiaomi’s Latest S TV Series Uses TCL CSOT’s Low-Reflection Mini LED Panels
Xiaomi recently launched the TV S Mini LED series in China, positioning it as the company’s most advanced television lineup to date. The new series features TCL CSOT’s latest display innovations, including a low-reflection HVA panel that significantly enhances contrast and viewing comfort in bright environments.
The Xiaomi TV S Mini LED is the brand’s first to use a low-reflection screen. TCL CSOT developed the panel using a multi-layer optical film structure that adjusts the thickness and refractive index of each layer. This design reduces surface reflectivity to just 1.8 percent, allowing the display to maintain deeper blacks and improved color fidelity even under direct lighting.
TCL CSOT’s HVA technology also improves light control and response speed, making it a strong fit for high-performance Mini LED backlighting. The TV delivers up to 1700 nits of peak brightness, which helps preserve detail in bright scenes without overexposure. It also supports a 288Hz refresh rate, ensuring smoother playback during high-speed sports broadcasts or competitive gaming sessions.
Xiaomi has equipped the TV with a full suite of smart features, but the display remains the focal point. The combination of low reflectivity, high brightness, and fast refresh rate positions the TV S Mini LED as a flagship option for users seeking both visual quality and performance.
TCL CSOT has become an increasingly important supplier in Xiaomi’s ecosystem. Beyond the TV segment, Xiaomi has also selected TCL CSOT as the exclusive panel partner for its new 15S Pro smartphone. The device uses a 6.73-inch 2K quad-curved OLED screen built with TCL CSOT’s C9 material and dual-microcavity design, capable of reaching 3200 nits peak brightness. This growing partnership reflects Xiaomi’s shift toward deeper integration with domestic display technology providers.
In related news, TCL’s True Energy Saving SE air conditioner has surpassed 400,000 units sold with zero user complaints, while the 65-inch S5 Class 4K LED Smart TV is now available on Amazon at a limited-time 16% discount, bringing the price down to $379.
(Via)